Rational Investing

Prudential Financial

	Long	Short
Total Market Capitalization of All Firms (in million)	$2,418,341 mm	$7,868,731 mm
Average Market Capitalization (in million)	$115,159 mm	$187,351 mm
Average Market Cap Weighted Market to Model	0.6	1.4
Average Beta	1.0	1.1
Average Price To Revenue	2.6	3.6
Average Price To Free Cash Flow	28.8	36.4
Total Number of Firms	21	42

Ticker	Company Name	IndustryName	Long Or Short	Market To Model	Total Market Cap ($ mm)	Expected Returns	Average EV/EBITDAM	% Growth	Beta	As Of
GCI	Gannett Co Inc	Publishing - Newspap	S	5.04	719	6%	26.7	5	2.4	Sep 21
HD	Home Depot Inc	Home Improvement Sto	S	2.08	430,344	2%	22.31	7	1.0	Oct 21
GIS	General Mills Inc	Food - Major Diversi	S	2.26	38,111	10%	14.43	4	0.7	Aug 21
LOW	Lowes Cos Inc	Home Improvement Sto	S	2.03	173,378	4%	18.66	0	1.3	Oct 21
JPM	JP Morgan Chase & Co	Banks	S	1.73	481,721	11%	19.2	-4	1.1	Sep 21
WFC	Wells Fargo & Co.	Banks	S	1.75	200,845	5%	19.25	1	1.3	Sep 21
GLW	Corning Inc	Electronics - Divers	S	1.83	32,052	9%	22.22	22	1.1	Sep 21
CMS	Cms Energy Corp	Regulated Electric	S	1.79	17,252	9%	24.97	3	0.4	Sep 21
CL	Colgate-palmolive Co	Personal Products	S	1.68	63,668	10%	17.02	6	0.7	Sep 21
EMR	Emerson Electric Co	Industrial Electrica	S	1.65	54,029	9%	14.85	7	1.4	Sep 21
FE	Firstenergy Corp	Regulated Electric	S	1.69	21,017	13%	27.78	4	0.7	Sep 21
KMB	Kimberly-clark Corp	Personal Products	S	1.58	44,718	17%	17.81	5	0.7	Sep 21
MSFT	Microsoft Corp	Application Software	S	1.37	2,476,081	7%	34.7	9	0.8	Sep 21
PEP	Pepsico Inc	Beverages - Soft Dri	S	1.43	221,995	6%	25.5	13	0.6	Sep 21
CHK	Chesapeake Energy Corp	Exploration and Prod	S	1.59	6,014	11%	4.3	9	1.0	Sep 21
UPS	United Parcel Service Inc	Logistics	S	1.43	174,121	12%	29.89	10	1.1	Sep 21
IBM	International Business Ma	Information Technolo	S	1.44	104,780	14%	16.15	4	1.1	Sep 21
D	Dominion Resources Inc.	Regulated Electric	S	1.46	58,082	9%	36.43	-7	0.7	Jun 21
MRK	Merck & Co Inc	Drug Manufacturers -	S	1.37	187,043	10%	14.57	8	0.5	Jun 21
UNP	Union Pacific Corp	Railroads	S	1.37	156,561	3%	20.19	9	1.2	Sep 21
HAL	Halliburton Co	Oil Gas Equipment &	S	1.44	19,609	13%	9.69	24	2.5	Sep 21
TXN	Texas Instruments Inc	Semiconductor - Broa	S	1.35	178,715	10%	20.48	27	1.0	Sep 21
TEL	TE Connectivity Ltd	Electronics - Divers	S	1.39	52,006	10%	16.16	24	1.3	Sep 21
DOX	Amdocs Ltd	Business Software Se	S	1.42	9,250	12%	13.54	5	0.8	Sep 21
UTX	United Technologies Corp	Aerospace/Defense Pr	S	1.30	123,722	10%	14.01	15	1.6	Dec 19
ADBE	Adobe Systems Inc	Application Software	S	1.28	320,084	4%	45.87	23	1.1	Aug 21
NOC	Northrop Grumman Corp	Aerospace/Defense -	S	1.32	56,450	12%	16.11	2	0.8	Sep 21
DHR	Danaher Corp	Medical Laboratories	S	1.28	225,635	7%	29.23	20	0.7	Sep 21
FLR	Fluor Corp	Heavy Construction	S	1.38	3,247	9%	30	-16	2.7	Jun 21
DIS	The Walt Disney Co	Entertainment - Dive	S	1.23	267,482	-1%	24.18	15	1.2	Sep 21
COST	Costco Wholesale Corp	Discount, Variety St	S	1.22	232,312	8%	40.91	14	0.6	Aug 21
T	AT&T Inc.	Telecom Services	S	1.23	165,292	14%	11.94	-11	0.7	Sep 21
ORCL	Oracle Corp	Application Software	S	1.20	249,182	9%	18.32	7	0.8	Aug 21
PM	Philip Morris Internation	Cigarettes	S	1.20	136,902	11%	12.88	13	0.9	Sep 21
HON	Honeywell International I	Conglomerates	S	1.20	140,842	4%	23.79	3	1.1	Sep 21
PEG	Public Service Enterprise	Diversified Utilitie	S	1.22	31,937	24%	34	-2	0.7	Sep 21
UNH	Unitedhealth Group Inc	Health Care Plans	S	1.18	420,561	4%	18.73	9	0.8	Sep 21
AMGN	Amgen Inc	Biotechnology	S	1.17	114,234	16%	11.56	8	0.6	Sep 21
LMT	Lockheed Martin Corp	Aerospace/Defense -	S	1.16	91,530	7%	13.12	10	1.0	Sep 21
SLB	Schlumberger Ltd	Oil Gas Equipment &	S	1.17	41,002	9%	12.1	11	2.1	Sep 21

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